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Marketing : : an introduction / / Gary Armstrong, Philip Kotler.

By: By: Material type: TextTextPublication details: Upper Saddle River, NJ :: Prentice Hall,, c2003Edition: 6th edDescription: 1 v. (various pagings) : col. ill. ; 26 cm. + 1 CD-ROM (4 3/4 in.)ISBN:
  • 0130351334 (pbk.)
  • 9780130352552
Subject(s): DDC classification:
  • 658.8 21
LOC classification:
  • HF5415 .K625 2003
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Holdings
Item type Current library Collection Call number Status Date due Barcode Item holds
Donated Book Donated Book Alliance School of Business Gratis 658.8 ARM (Browse shelf(Opens below)) Available D02425
Total holds: 0

Includes bibliographical references and indexes.

System requirements for accompanying CD-ROM: Windows 95 or higher; Mac OS 7.6 or later.

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