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Predictably Irrational: The Hidden Forces that Shape Our Decisions

By: Publication details: London: HarperCollins, 2010Description: 280ISBN:
  • 9780007368549
Subject(s): DDC classification:
  • 153.83 ARI
Summary: When it comes to making decisions in our lives, we think we're in control. We think we're making smart, rational choices. But are we? From paying for coffee to losing weight, and buying a car to choosing a romantic partner, Ariely explains how to break through these systematic patterns of thought to make better, more financially sound, decisions. Predictably Irrational is not simply a fascinating read; it has the power to change the way we interact with the world - one small decision at a time. In the current economic crisis, it is an invaluable tool that no person should be without.
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode Item holds
Book Book Alliance Ascent College 153.83 ARI (Browse shelf(Opens below)) 1 Available AC01212
Book Book Alliance Ascent College 153.83 ARI (Browse shelf(Opens below)) 2 Available AC01213
Refernce Text Refernce Text Alliance Ascent College 153.8 ARI (Browse shelf(Opens below)) Not for loan AC00756
Reference Book Reference Book Alliance Ascent College 153.8 ARI (Browse shelf(Opens below)) Not for loan AC00757
Book Book Alliance School of Law BA/BBA.LLB 153.83 ARI (Browse shelf(Opens below)) Available L11324
Book Book Alliance School of Law BA/BBA.LLB 153.83 ARI (Browse shelf(Opens below)) Available L11323
Reference Book Reference Book Alliance School of Law BA/BBA.LLB 153.83 ARI (Browse shelf(Opens below)) Not for loan L11322
Book Book Alliance School of Liberal Arts and Humanities 153.83 ARI (Browse shelf(Opens below)) 3 Available LA01972
Total holds: 0

When it comes to making decisions in our lives, we think we're in control. We think we're making smart, rational choices. But are we? From paying for
coffee to losing weight, and buying a car to choosing a romantic partner, Ariely explains how to break through these systematic patterns of thought to
make better, more financially sound, decisions. Predictably Irrational is not simply a fascinating read; it has the power to change the way we interact
with the world - one small decision at a time. In the current economic crisis, it is an invaluable tool that no person should be without.

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