Adman Madman: Unapologetically Prahlad

By:

Kakar, Prahlad

By:

Sharma, Rupangi

Publication details: Gurugram, Haryana: HarperCollins India, 2023Description: 511ISBN:

9789356998322

Subject(s):

DDC classification:

659.143092 KAK

Summary: In 1971, clutching a princely sum of three hundred rupees in his pocket, Prahlad Kakar arrived in Bombay Central station. During his early days of dire struggle, he slept on benches in train stations and on the sofas of reluctant friends. Scratching the underbelly of Colaba Causeway, he learnt many life lessons for his survival and eventual climb to notoriety. Four decades later, he swears by Murphy’s law, ‘Anything that can go wrong will go wrong.’ Murphy is certainly not a figment of anyone’s imagination, but a gargoyle plucked from VT station, who is sitting crouched on your shoulder and waiting for an opportunity to pee into your ear.

List(s) this item appears in: New Arrivals for the Month of January 2024

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Book	Alliance Ascent College	659.143092 KAK (Browse shelf(Opens below))	Available		AC01699

Total holds: 0

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Previous	659.103 WIE NTC s Dictionary of Advertising	659.113 WAS Thats our New Ad Campaign?	659.14 ARM Advertising on the Internet	659.143092 KAK Adman Madman: Unapologetically Prahlad	659.152 HIN Fashion Marketing	659.152 HIN Fashion Marketing	659.152 HIN Fashion Marketing	Next

In 1971, clutching a princely sum of three hundred rupees in his pocket, Prahlad Kakar arrived in Bombay Central station. During his early days of dire struggle, he slept on benches in train stations and on the sofas of reluctant friends. Scratching the underbelly of Colaba Causeway, he learnt many life lessons for his survival and eventual climb to notoriety. Four decades later, he swears by Murphy’s law, ‘Anything that can go wrong will go wrong.’ Murphy is certainly not a figment of anyone’s imagination, but a gargoyle plucked from VT station, who is sitting crouched on your shoulder and waiting for an opportunity to pee into your ear.

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