Big Connect : Politics in the Age of Social Media

By:

Chopra, Shaili

Publication details: Gurgaon : Portfolio/Penguin, an imprint of Penguin Random House, 2014Description: 213ISBN:

9788184005509

Subject(s):

DDC classification:

320.014 CHO

Summary: Are digital means of communication better than traditional bhaashans and processions? Will a social media revolution coerce armchair opinion-makers to head to poll booths? Twitter, Facebook, and LinkedIn are changing the way the denizens of the world, and more specifically youth of this country, communicate and connect. In The Big Connect, Shaili Chopra traces the advent of social media in India and how politics and lobbying has now shifted to the virtual floor. She argues that though a post, a pin, or a tweet may not translate into a vote, it can definitely influence it. With comparisons to the Obama campaign of 2008 and 2012 and analysis of the social media campaigns of political bigwigs like Narendra Modi, Rahul Gandhi and Arvind Kejriwal-the book discusses the role of a digital community in Indian politics.

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode	Item holds
Book	Alliance School of Liberal Arts and Humanities	320.014 CHO (Browse shelf(Opens below))	1	Available		LA06146
Book	Alliance School of Liberal Arts and Humanities	320.014 CHO (Browse shelf(Opens below))	2	Available		LA06147

Total holds: 0

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Previous	320.011 VIN Nature of Political Theory	320.011 VIN Nature of Political Theory	320.014 CHA Hybrid Media System: Politics and Power	320.014 CHO Big Connect : Politics in the Age of Social Media	320.014 CHO Big Connect : Politics in the Age of Social Media	320.014 ESS Comparing Political Communication: Theories, Cases, and Challenges	320.014 LEP Democratic Speech in Divided Times	Next

Are digital means of communication better than traditional bhaashans and processions? Will a social media revolution coerce armchair opinion-makers to head to poll booths?
Twitter, Facebook, and LinkedIn are changing the way the denizens of the world, and more specifically youth of this country, communicate and connect. In The Big Connect, Shaili Chopra traces the advent of social media in India and how politics and lobbying has now shifted to the virtual floor. She argues that though a post, a pin, or a tweet may not translate into a vote, it can definitely influence it. With comparisons to the Obama campaign of 2008 and 2012 and analysis of the social media campaigns of political bigwigs like Narendra Modi, Rahul Gandhi and Arvind Kejriwal-the book discusses the role of a digital community in Indian politics.

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