How to Advertise : What works, What doen't - and Why

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Material type: Text

TextLanguage: English Publication details: New Delhi: Kogan Page, 2004Description: 218ISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
Book	Alliance School of Business	659.1 ROM (Browse shelf(Opens below))	Available		A15526

Total holds: 0

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Previous	659.1 OGU PROMO	659.1 PRA Advertising Management	659.1 RIE Positioning	659.1 ROM How to Advertise	659.1 ROT Where the Suckers Moon: the life and death of an advertising campaign	659.1 RUS Kleppner's advertising procedure /	659.1 SEM Promotion And Integrated Marketing Communications	Next

Advertising & public relations(659)

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