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Integrated Branding Becoming brand-driven through company-wide action

By: LEPLA, FJOSEPH
Contributor(s): PARKER, LYNN M
Material type: TextTextLanguage: Unknown language code Publisher: London Kogan Page 2002Description: 299ISBN: 0749445254Subject(s): Becoming | Branding | Integrated | brand-driven | company-wide | through | actionDDC classification: 658.827 LEP
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Item type Current location Call number Status Date due Barcode Item holds
Book Book Alliance School of Business
658.827 LEP (Browse shelf) Available A15556
Total holds: 0

Brand Management(658.827)

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