TY  - BOOK
AU  - Zeithaml, Valarie 
AU  - 
AU  - 
AU  - 
TI  - Services Marketing: Integrating Customer Focus Across the Firm
SN  - 9780070700994
U1  - 658.805 LOV 
PY  - 2011///
CY  - New Delhi
PB  - Tata McGraw Hill
ER  -