TY  - BOOK
AU  - CORTADA,JAMES.W
TI  - TQM for sales and Marketing management
SN  - 0070728992
U1  - 658.8  COR 
PY  - 1993///
CY  - New York
PB  - Mc Graw-Hill
KW  -  Marketing
KW  -  Total Quality management
KW  - management
N1  - Management of Marketing
ER  -