TY  - BOOK
AU  - BOONE LOUIS E
AU  - KURTZ DAVID L
TI  - Contemporary Marketing
SN  - 0324290101
U1  - 658.8  BOO 
PY  - 2005///
CY  - Australia
PB  - Thomson South-Western
KW  -  Marketing
KW  - Contemporary
N1  - Management of Marketing
ER  -