TY  - BOOK
AU  - KUMAR, SACHIN
TI  - Can Business to Business brands be extended into Consumer Market?
U1  - 658.8   KUM 
PY  - 2005///
CY  - Bangalore
PB  - Alliance Business School
KW  -  Consumer
KW  -  Market?
KW  - Business brands
N1  - Management of Marketing
ER  -