TY  - BOOK
AU  - SHARMA,SIDDHARTH
TI  - Analysis of below the line activities conducted by sony and Market Mapping Of LCD TV
U1  - 658.8 SHA 
PY  - 2007///
PB  - Alliance Business School
KW  -  Analysis
KW  -  below
KW  -  conducted
KW  -  LCD
KW  -  line
KW  -  Mapping
KW  -  Market
KW  - activities
N1  - Management of Marketing
ER  -