TY  - BOOK
AU  - BANIK, DEBABRATA
TI  - Brand awareness of Air tel mobile connection
U1  - 658.8  BAN 
PY  - 2008///
PB  - Alliance Business School
KW  -  awareness
KW  -  Brand
KW  -  connection
KW  -  mobile
KW  -  tel
KW  - Air
N1  - Management of Marketing
ER  -