TY  - BOOK
AU  - BISHT, SUMIT
TI  - Adoption of green marketing in the Indian automobile industry
U1  - 658.8  BIS 
PY  - 2008///-10
PB  - Alliance Business School
KW  -  automobile
KW  -  green
KW  -  Indian
KW  -  industry
KW  -  marketing
KW  - Adoption
N1  - Management of Marketing
ER  -