TY  - BOOK
AU  - KOTLER, PHILIP
TI  - Ten Deadly Marketing Sins
SN  - 8126508558
U1  - 658.8  KOT 
PY  - 2005///
CY  - New Delhi
PB  - Wiley India
KW  -  Global
KW  -  Marketig
KW  -  Marketing
KW  -  Sins
KW  -  Strategies
KW  -  Ten
KW  - Deadly
N1  - Management of Marketing
ER  -