TY - BOOK AU - KOTLER, PHILIP AU - JHA, MITHILESHWAR AU - KELLER, KEVIN LANE AU - KOSHY, ABRAHAM TI - Marketing Management: A South Asian Perspective SN - 9788131716830 U1 - 658.8 KOT PY - 2009/// CY - Delhi PB - Pearson Prentice Hall KW - Management KW - Marketing KW - Perspective KW - South KW - Asian KW - Management of Marketing ER -