TY  - BOOK
AU  - Ramachandra, R
AU  - Chandrashekara, B
AU  - Shivakumar, S
TI  - Marketing Management
SN  - 8183182526
U1  - 658.8  RAM 
PY  - 2005///
CY  - Mumbai
PB  - Himalaya Publishing House
ER  -