TY  - BOOK
AU  - Dwyer, F Robert
AU  - Tanner, John F
TI  - Business Marketing: Connecting Strategy, Relationships and Learning
SN  - 9780070220911
U1  - 658.804  DWY 
PY  - 2006///
CY  - New Delhi
PB  - Tata McGraw Hill
ER  -