TY  - BOOK
AU  - Schiffman, Leon G
AU  - Kanuk, Leslie Lazar
TI  - Consumer Behavior
SN  - 9788177589993
U1  - 658.8342 SCH 
PY  - 2007///
CY  - New Delhi
PB  - Pearson Prentice Hall
KW  -  Consumer
KW  - Behavior
KW  - Consumer behaviour
ER  -