TY  - BOOK
AU  - Kotler, Philip
AU  - Jha, Mithileshwar
AU  - Keller, Kevin Lane
AU  - Koshy, Abraham
TI  - Marketing Management: A South Asian Perspective
SN  - 9788131716830
U1  - 658.8 KOT 
PY  - 2009///
CY  - Delhi
PB  - Pearson Prentice Hall
KW  - Management
KW  - Marketing
KW  - Perspective
KW  - South
KW  - Asian
KW  - Management of Marketing
ER  -