TY  - BOOK
AU  - Iacobucci,Dawn
ED  - J.L. Kellogg Graduate School of Management.
TI  - Kellogg on marketing
SN  - 047135399X (cloth : alk. paper)
AV  - HF5415 .K4443 2001
PY  - 2001///
CY  - New York
PB  - Wiley
KW  - Marketing
N1  - Includes bibliographical references and index
UR  - http://www.loc.gov/catdir/bios/wiley047/00049928.html
UR  - http://www.loc.gov/catdir/description/wiley031/00049928.html
UR  - http://www.loc.gov/catdir/toc/onix02/00049928.html
ER  -