TY - BOOK AU - Johansson,Johny K. TI - Global Marketing: Foreign entry, local marketing, and global management SN - 0256160511 AV - HF1416 .J63 1997 U1 - 658.84 JOH 20 PY - 1997/// CY - Chicago PB - Irwin KW - Export marketing KW - Management N1 - Includes bibliographical references and indexes ER -