TY - BOOK AU - Brennan, Ross AU - Bainess, Paul AU - Garneau, Paul TI - Contemporary Strategic Marketing SN - 0230527280 U1 - 658.8 BRE PY - 2003/// CY - New York PB - Palgrave Macmillan KW - Marketing KW - Strategic KW - Contemporary N1 - Management of Marketing ER -