TY  - BOOK
AU  - O'Sullivan,Arthur
AU  - Sheffrin,Steven M
AU  - Perez,Stephen J
TI  - Microeconomics:  Principles, applications, and tools 
SN  - 9780136094050 
AV  - HB172 .O85 2010
U1  - 338.5  OSU 22
PY  - 2009///, c2010
CY  - Upper Saddle River, NJ
PB  - Pearson
KW  - Microeconomics
N1  - Previous ed. has title: Microeconomics; Introduction: what is economics? -- Key principles of economics -- Exchange and markets -- Demand, supply, and market equilibrium -- Elasticity : a measure of responsiveness -- Market efficiency and government intervention -- Consumer choice with utility theory -- Production technology and cost -- Perfect competition -- Monopoly and price discrimination -- Market entry and monopolistic competition -- Oligopoly and strategic behavior -- Controlling market power : antitrust and regulation -- Imperfect information: adverse selection and moral hazard -- Public goods and public choice -- External costs and environmental policy -- The labor market, income, and poverty -- Unions, monopsony, and imperfect information -- International trade and public policy
ER  -