TY  - BOOK
AU  - Sheth, Jagadish N
AU  -  PARVATIYAR, ATUL
AU  -  SHAINESH, G
TI  - Customer Relationship Management: Emerging concepts, tools and applications
SN  - 9780070435049
U1  - 658.812  SHE 
PY  - 2001///
CY  - New Delhi
PB  - Tata McGraw Hill
KW  -  Customer
KW  -  Emerging
KW  -  Management
KW  -  Relationship
KW  -  tools
KW  -  concepts,
KW  - applications
N1  - Customer Relations(658.812)
ER  -