TY  - BOOK
AU  - KOTLER, PHILIP
TI  - Marketing Management: The millennium edition
U1  - 658.8  KOT 
PY  - 2002///
CY  - New Delhi
PB  - Prentice Hall of India
KW  -  Management
KW  -  Marketing
KW  -  millennium
KW  - edition
N1  - Management of Marketing
ER  -