TY  - BOOK
AU  - Moore, William L
AU  - Pessemier, Edgar A
TI  - Product Planning and Management: Designing and Delivering Value
SN  - 0-07-043036-2
U1  - 658.5038  MOO 
PY  - 1993///
CY  - New York
PB  - McGraw-Hill
KW  - Management ; Product Planning
N1  - Transferred from F1 Library
ER  -