TY  - BOOK
AU  - Bogart, Leo
TI  - Strategy in Advertising: Matching Media and Messages to Markets and Motivations
SN  - 0-8442-3014-6
U1  - 659.1  BOG 
PY  - 1995///
CY  - Linclonwood
PB  - NTC Business Books
KW  - Advertising
N1  - Transferred from F1 Library
ER  -