TY  - BOOK
AU  - Lehmann, Donald R
AU  - Winer, Russel S
TI  - Analysis for Marketing Planning
SN  - 0-07-115423-X
U1  - 658.80202  LEH 
PY  - 1997///
CY  - chicago
PB  - Irwin
KW  - Marketing Planning
N1  - Transferred from F1 Library
ER  -