TY  - BOOK
AU  - Schultz, Don  E
AU  - Petrison, Lisa A
AU  - Robinson, William A
TI  - Sales Promotion Essentials
SN  - 0-8442-3355-2
U1  - 658.81  SCH 
PY  - 1998///
CY  - Chicago
PB  - NTC Business Books
KW  - Sales Promotion ; Sales Promotional Tools ; Selling
N1  - Transferred from F1 Library
ER  -