TY  - BOOK
AU  - Parmerlee David
TI  - Developing Successful Marketing Strategy
SN  - 0-8442-3580-6
U1  - 658.8  PAR 
PY  - 1993///
CY  - Lincolnwood
PB  - NTC Business Books
KW  - Marketing Management ; Marketing Plan ; Marketing Strategy ; Support Material System
N1  - Transferred from F1 Library
ER  -