TY  - BOOK
AU  - Garikarparthi, Madhavi
TI  - CRM: The New Face of Marketing
SN  - 81-7881-015-8
U1  - 658.812  GAR 
PY  - 2002///
CY  - Hyderabad
PB  - ICFAI Press
KW  - Customer Relationship Management
N1  - Transferred from F1 Library
ER  -