TY  - BOOK
AU  - Das, Naveen
TI  - Brand Management: Perspectives & Practices
SN  - 81-7881-071-9
U1  - 658.827  DAS 
PY  - 2002///
CY  - Hyderabad
PB  - ICFAI Press
KW  - Brand Management
N1  - Transferred from F1 Library
ER  -