TY - BOOK AU - Wells, William AU - Burnett, John AU - Moriarty, Sandra TI - Advertising: Principles and Practice SN - 978-81-203-3304-8 U1 - 659.1 WEL PY - 2006/// CY - New Delhi PB - Prentice Hall of India Private Limited KW - Advertising ; Practice ; Principles N1 - Transferred from F1 Library ER -