TY  - GEN
AU  - Kotler, Philip
AU  - Keller, Kevin Lane
TI  - Marketing Management
SN  - 9789332557185
U1  - 658.8 KOT 
PY  - 2016///
CY  - Chennai
PB  - Pearson 
KW  - Marketing Management
UR  - www.pearsoned.co.in/philipkotler
ER  -