TY  - BOOK
AU  - Schwab,Victor O.
TI  - How to Write a Good Advertisement : A short course in copywriting 
SN  - 9781626549623
U1  - 659.132 SCH 
PY  - 1962///
CY  - U S A
PB  - Echo Point Books & Media
KW  - Advertising copy
N1  - Includes index
ER  -