TY - BOOK AU - Kotler, Philip; Armstrong AU - Armstrong, Gary AU - Agnihotri, Prafulla TI - Principles of Marketing SN - 9789352865611 U1 - 658.8 KOT PY - 2018/// CY - Noida PB - Pearson KW - Marketing KW - Marketing-Management KW - Customer Relations-Management ER -