TY - BOOK AU - Gay, Richard AU - Charlesworth, Alan AU - Esen, Rita TI - Online Marketing: A Customer-led Approach SN - 9780199239009 U1 - 658.84 GAY PY - 2007/// CY - New Delhi PB - Oxford University Press KW - Marketing KW - Online KW - Approach KW - Customer-led KW - : N1 - International Marketing(658.84) ER -