TY  - BOOK
AU  - KOTLER, PHILIP
AU  - KARTAJAYA, HERMAWAN
AU  - STIAWAN, IWAN
TI  - Marketing 3.0 : From products to customers to the human spirit
SN  - 9788126526192
U1  - 658.8  KOT 
PY  - 2010///
CY  - New Jersey
PB  - John Wiley & Sons
KW  -  Marketing
KW  -  customers
KW  -  cutomers
KW  -  human
KW  -  products
KW  -  spirit
KW  - 3
KW  - :
N1  - Management of Marketing
ER  -