TY  - BOOK
AU  - VARNALI, KAAN
AU  - TOKER, AYSEGUL
AU  - YILMAZ,CENGIZ
TI  - Mobile Marketing : fundamentals and strategy
SN  - 9780071332507
U1  - 658.872  VAR 
PY  - 2011///
CY  - New Delhi
PB  - Tata McGraw Hill
N1  - Internet marketing,E-commerce
ER  -