TY  - BOOK
AU  - RILEY, PIPPA
TI  - Marketing and Promotion
SN  - 9788130917641
U1  - 658.8  RIL 
PY  - 2011///
CY  - New Delhi
PB  - Viva Books
KW  -  Promotion
KW  - Marketing
N1  - Management of Marketing
ER  -