TY  - BOOK
AU  - CHOPRA,  P K
AU  - MEHRA, BHAWNA
TI  - Marketing Management
SN  - 9788177228427
U1  - 658.8 CHO 
PY  - 2011///
CY  - New Delhi
PB  - Dreamtech Press, NewDelhi
KW  -  Marketing
KW  - Management
N1  - Management of Marketing
ER  -