TY - BOOK AU - KASH, RICK AU - CALHOUN, DAVID TI - How Companies Win : Profiting from demand-driven business models no matter what business you''re in SN - 9780062000453 U1 - 658.4012 KAS PY - 2010/// CY - New York PB - Harper Collins KW - Companies KW - Profiting KW - Win KW - business KW - demand-driven KW - matter KW - models KW - no KW - what KW - : N1 - Strategic management ER -