TY  - BOOK
AU  - DWYER, ROBERT.F
AU  - TANNER, JHON. F
TI  - Business Marketing: Connecting strategy, relationship and learning
SN  - 9780070220911
U1  - 658.804  DWY 
PY  - 2008///
CY  - New Delhi
PB  - Tata McGraw Hill
KW  -  Connecting
KW  -  Marketing
KW  -  learning
KW  -  relationship
KW  -  strategy
KW  - Business
N1  - Management of Marketing
ER  -