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1.
Buzan's Book of Mental World Records The official handbook of the mind sports olympaid by
Edition: First
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: London : Buzan centre ltd , 1997
Availability: Items available for loan: Alliance School of Business (1)Call number: 794 BUZ.
2.
Time Sports at Shamli : and other stories by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Penguin Books , 1989
Availability: Items available for loan: Alliance School of Business (1)Call number: 823 BON.
3.
Growing money on the tree of Sports by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: : Alliance Business School , 2007
Availability: No items available.
4.
Sports Law by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Bloomsbury , 2019
Availability: Items available for loan: Alliance School of Law (2)Call number: 344.099 RYD, ...
5.
Statistical Methods In Sports And Physical Education by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : McGraw Hill Education , 2011
Availability: Items available for loan: Alliance School of Liberal Arts (1)Call number: 796.0285 VER.
6.
Business of Sport Management  by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Noida : Pearson , 2020
Availability: Items available for loan: Alliance School of Business (1)Call number: 796.069 BEE.
7.
Rafa / Rafael Nadal and John Carlin My story by
Edition: 1st ed.
Material type: Text Text; Format: print ; Nature of contents: biography; Literary form: Not fiction
Publication details: New York : : Hyperion, , c2011
Availability: Items available for loan: Alliance School of Business (1)Call number: 796.342092 NAD.
8.
Contemporary sport management Paul M. Pedersen...[et al.], editors. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Champaign, IL : : Human Kinetics, , c2011
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 796.069 PED.
9.
Sports marketing : a strategic perspective Matthew D. Shank. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : : Pearson Prentice Hall, , c2009
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 796.0698 SHA.
10.
ESPN : the company : the story and lessons behind the most fanatical brand in sports / Anthony F. Smith, with Keith Hollihan. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : : John Wiley & Sons, , c2009
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 384.555 SMT.
11.
Sport promotion and sales management Richard L. Irwin, William A. Sutton, Larry M. McCarthy. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Champaign, IL : : Human Kinetics, , c2008
Online resources:
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 659.29796 IRW.
12.
Sports marketing : a strategic perspective / Matthew D. Shank. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : : Pearson/Prentice Hall, , c2005
Availability: Items available for reference: Alliance School of Business: Not for loan (2)Call number: 796.0698 SHA, ...
13.
Sports, Inc. : 100 years of sports business : event evolution ... / by Phil Schaaf. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Amherst, N.Y. : : Prometheus Books, , 2004
Online resources:
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 338.47796 SCH.
14.
Sports marketing : A Strategic Approach Matthew D. Shank. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : : Prentice Hall, , c2002
Availability: Items available for loan: Alliance School of Business (1)Call number: 796.0698 SHA.
15.
The dream job : $port$ publicity, promotion and marketing Melvin Helitzer. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Athens, Ohio : : University Sports Press, in partnership with Team Marketing Report, Inc., in cooperation with the Graduate School of Recreation and Sports Sciences, and the E.W. Scripps School of Journalism, Ohio University, , c2000 (1999 printing)
Other title:
  • $port$ publicity, promotion and marketing
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 659.29796 HEL.
16.
American fan : sports mania and the culture that feeds it / Dennis Perrin. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : Spike, , c2000
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 306.4830973 PER.
17.
Sales success in sports marketing : a step by step guide to sales success in the sports industry Lori Miller ... [et al.] by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Wichita, Kan. : : Events Unlimited, , c1999
Availability: Items available for reference: Alliance School of Business: Not for loan (2)Call number: 658.8 MIL, ...
18.
The franchise : a history of Sports illustrated magazine / Michael MacCambridge. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : Hyperion, , c1997
Other title:
  • History of Sports illustrated magazine
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 796.05 MAC.
19.
Idols of the Game: a Sporting History of the American Century by
Edition: 1st ed.
Material type: Text Text; Format: print ; Nature of contents: biography; Literary form: Not fiction
Publication details: Atlanta : Kansas City, Mo. : : Turner Pub. ; Distributed by Andrews and McMeel, , c1995
Availability: Items available for reference: Alliance School of Law: Not for loan (1)Call number: 796.0922 LIP.
20.
Games we used to play : a lover's quarrel with the world of sport / Roger Kahn. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : Ticknor & Fields, , 1992
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 796.0973 KAH.
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