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1081.
Marketing research : an applied orientation Naresh K. Malhotra. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, N.J. : : Prentice Hall, , c1993
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.83 MAL.
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1082.
Marketing research : an applied approach / Thomas C. Kinnear, James R. Taylor. by Series: McGraw-Hill series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : McGraw-Hill, , c1996
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.83 KIN.
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1083.
Marketing / Warren Keegan, Sandra Moriarty, Tom Duncan. by
Edition: 2nd ed., annotated instructors ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Englewood Cliffs, N.J. : : Prentice Hall, , c1995
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 KEE.
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1084.
Marketing / Eric N. Berkowitz ... [et al.]. by Series: The Irwin series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago, Ill. : : Irwin, , c1997
Availability: Items available for loan: Alliance School of Business (2)Call number: 658.8 BER, ...
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1085.
Marketing research in a marketing environment William R. Dillion, Thomas J. Madden, Neil H. Firtle. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Burr Ridge, Ill. : : Irwin, , c1994
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.83 DIL.
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1086.
International marketing Michael R. Czinkota, Ilkka A. Ronkainen. by Series: The Dryden Press series in marketing
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Fort Worth : : Dryden Press, , c1995
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 CZI.
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1087.
International marketing / Philip R. Cateora. by Series: The Irwin series in marketing
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago : : Irwin, , c1996
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 CAT.
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1088.
International marketing Philip R. Cateora, John L. Graham. by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : : Irwin/McGraw-Hill, , c1999
Online resources:
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 CAT.
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1089.
International marketing Philip R. Cateora, John L. Graham. by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : : Irwin/McGraw-Hill, , c1999
Online resources:
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 CAT.
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1090.
International marketing : analysis and strategy Sak Onkvisit, John J. Shaw. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : Macmillan Pub. Co., , c1993
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 ONK.
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1091.
International marketing : Analysis and strategy Sak Onkvisit, John J. Shaw. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Columbus, Ohio : : Merrill Pub. Co., , c1989
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 ONK.
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1092.
International marketing / V.H. Kirpalani. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : Random House, , [1984]
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 KIR.
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1093.
International marketing and export management Gerald Albaum ... [et al.]. by Series: International business series (Wokingham, England)
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Wokingham, England ; Reading, Mass. : : Addison-Wesley, , c1994
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 ALB.
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1094.
International marketing strategies : How to build international market share Erik Wiklund. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : McGraw-Hill, , c1987
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 WIK.
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1095.
Internet marketing Charles F. Hofacker. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Dripping Springs, TX : : Digital Springs, , c1999
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.872 HOF.
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1096.
International and global marketing : concepts and cases [edited by] Taylor W. Meloan, John L. Graham. by Series: The Irwin/McGraw-Hill series in marketing
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : : Irwin/McGraw Hill, , c1998
Other title:
  • International & global marketing
Online resources:
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 MEL.
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1097.
International marketing management : strategies and cases Jean-Pierre Jeannet, Hubert D. Hennessey. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : : Houghton Mifflin, , c1988
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 JEA.
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1098.
International marketing management Subhash C. Jain. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cincinnati, Ohio : : South-Western College Pub., , c1996
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 JAI.
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1099.
Integrated marketing communications Don E. Schultz, Stanley I. Tannenbaum, Robert F. Lauterborn. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Lincolnwood, Ill., USA : : NTC Business Books, , c1993
Online resources:
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.802 SCH.
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1100.
Industrial marketing strategy Frederick E. Webster, Jr. by Series: Ronald series on marketing management
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : : Wiley, , c1984
Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.804 WEB.
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