Results of search for 'ccl=(su:{ Marketing: })' › Alliance University catalog

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	1321.	Business Logistics/Supply Chain Management: Planning, Organizing, and Controlling the Supply Chain by Ballou, Ronald H Srivastava, Samir K Edition: 5th ed. Publication details: Noida : Pearson , 2007 Availability: Items available for loan: Alliance School of Business (2)Call number: 658.7 BAL, ... Place hold Request article Add to cart (remove)
	1322.	Principles of Marketing by Kotler, Philip; Armstrong Armstrong, Gary Agnihotri, Prafulla Edition: 17th Material type: Text Publication details: Noida : Pearson , 2018 Availability: Items available for loan: Alliance School of Business (2)Call number: 658.8 KOT, ... Not available: Alliance School of Business: Lost (1). Place hold Request article Add to cart (remove)
	1323.	Principles of Marketing by Kotler, Philip Armstrong, Gary Edition: 16th Publication details: Noida : Pearson , 2016 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 KOT. Place hold Request article Add to cart (remove)
	1324.	Global Marketing Management : Changes, Challenges and new Strategies by Lee, Kiefer Carter, Steve Edition: 3rd Material type: Text Publication details: New Delhi : Oxford University Press , 2012 Online resources: Click here to access online Availability: Items available for loan: Alliance School of Business (1)Call number: 658.84 LEE. Place hold Request article Add to cart (remove)
	1325.	Marketing Management: An Indian Perspective by Vijaya Prakash Anand Edition: 2nd Publication details: Delhi : Biztantra , 2016 Availability: Items available for loan: Alliance School of Business (3)Call number: 658.8 ANA, ... Place hold Request article Add to cart (remove)
	1326.	E- Marketing : Text and Cases by Sople, Vinod V Material type: Text Publication details: New Delhi : Biztantra , 2011 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.872 SOP. Place hold Request article Add to cart (remove)
	1327.	No cover image available Marketing Strategy as a Competitive Tool for Performance: Astudy of Manufacturing and Service Industries in India. by Choudhury, Rahul Gupta R. Venkatesh [Supervisor] Shamim Mondal [Supervisor] Alliance School of Business Marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: Bengaluru : Alliance University , 2016 Dissertation note: Thesis Ph.D. Alliance School of Business, Alliance University 2016 Online resources: Click here to access online Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 CHO. Request article Add to cart (remove)
	1328.	No cover image available An Empirical Model of Information Search and Social Capital: Durables Purchase Perspective by Madhu, G C Sanjeev S. Padashetty [Supervisor] Alliance School of Business Marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: Bengaluru : Alliance University , 2018 Dissertation note: Thesis Ph.D. Alliance School of Business, Alliance University 2018 Online resources: Click here to access online Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 MAD. Request article Add to cart (remove)
	1329.	No cover image available Antecedents of Intra-Organization Network Characteristic that Enable Firm Innovation. by Santhosh Kumar M R. Venkatesh [Supervisor] Alliance School of Business Marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: Bengaluru : Alliance University , 2018 Dissertation note: Thesis Ph.D. Alliance School of Business, Alliance University 2018 Online resources: Click here to access online Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8. Request article Add to cart (remove)
	1330.	No cover image available Competitive Intensity, Market Tubulence, Technological Turbulence, Innovation Type and firm Business Performance in MSMEs. by Gupta, Virendra R. Venkatesh [Supervisor] Alliance School of Business Marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: Bengaluru : Alliance University , 2018 Dissertation note: Thesis Ph.D. Alliance School of Business, Alliance University 2018 Online resources: Click here to access online Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8. Request article Add to cart (remove)
	1331.	Handbook of Marketing Scales: Multi-Item Measures for Marketing and Consumer Behavior Research by Bearden, William O Netemeyer, Richard Haws, Kelly L Edition: 3rd ed. Publication details: Thousand Oaks, California : Sage Publications Inc. , 2011 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.83 BEA. Request article Add to cart (remove)
	1332.	Marketing Scales Handbook:Multi-item measures for consumer insight research by Bruner, Gordon C Edition: 2nd Publication details: Texas : GCBII Productions, LLC , 2016 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.83028 BRU. Place hold Request article Add to cart (remove)
	1333.	No cover image available Examining the Effect of Consumer Perceived Value on Buying Intention: An Empirical Model of Organic Food Buying Behaviour by Manangi, Nandish Sanjeev S. Padashetty [Surpervisor] Alliance School of Business Marketing Material type: Text; Format: print ; Literary form: Not fiction Publication details: Bengaluru : Alliance University , 2020 Dissertation note: Thesis Ph.D. Alliance School of Business, Alliance University 2020 Online resources: Click here to access online Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8. Request article Add to cart (remove)
	1334.	Marketing Research: Text and Cases by Nargundkar, Rajendra Edition: 4th Material type: Text Publication details: New Delhi : McGrawhill Education( India) Private Limited , 2019 Online resources: Click here to access online Availability: Items available for loan: Alliance Ascent College (1)Call number: 658.83 NAR. Alliance School of Business (16)Call number: 658.83 NAR, ... Place hold Request article Add to cart (remove)
	1335.	Services Marketing: Concepts, Strategies and Cases by Hoffman, K. Douglas Bateson, John E.G Edition: 5th Material type: Text Publication details: Andover : Cengage , 2017 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.805 HOF. Place hold Request article Add to cart (remove)
	1336.	Digital Marketing: From fundamentals to future by Swaminathan, T N Karthik Kumar Material type: Text Publication details: Andover : Australia , 2019 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.872 SWA. Place hold Request article Add to cart (remove)
	1337.	Marketing Management: Concepts and Cases by Sherlekar, S.A Krishnamurthy, R Edition: 14th Material type: Text Publication details: Mumbai : Himalaya Publishing House , 2019 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 SHE. Place hold Request article Add to cart (remove)
	1338.	Marketing Research by Beri, G.C Edition: 5 Material type: Text Publication details: Chennai : McGraw Hill Education (India) Private Limited , 2013 Online resources: Click here to access online Availability: Items available for loan: Alliance Ascent College (3)Call number: 658.83 BER, ... Alliance School of Business (1)Call number: 658.83 BER. Place hold Request article Add to cart (remove)
	1339.	Marketing Data Science: Modelling Techniques , Predictive Analytics with R and Python by Miller, Thomas W Material type: Text Publication details: Noida : Pearson , 2019 Online resources: Click here to access online Availability: Items available for loan: Alliance School of Business (1)Call number: 658.800285 MIL. Place hold Request article Add to cart (remove)
	1340.	No cover image available Services Marketing: Concepts, planning and Implementation by Bhattacharjee, C Material type: Text Publication details: New Delhi : Excel Books , 2006 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.805 BHA. Place hold Request article Add to cart (remove)

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