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	21.	No cover image available A Study on the influence of visual merchandizing on consumers apparel impulse buying behaviour by VERRIBOYANA,SNIGDHA Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2009 Availability: No items available. Request article Add to cart (remove)
	22.	No cover image available Study of Gender Influence on buying behavior of consumers for deodorants by SHARMA, ANKUSH Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , JAN2008 Availability: No items available. Request article Add to cart (remove)
	23.	No cover image available Buying behaviour of rural consumers by BORDOLOI, BHASKAR Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , JAN2008 Availability: No items available. Request article Add to cart (remove)
	24.	No cover image available Children as consumers, its impacts and implications by GAHLOT, SARITA Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , JAN2008 Availability: No items available. Request article Add to cart (remove)
	25.	No cover image available Psychology of indian consumers towards royal enfield motors by MAHAR, SANJAY Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , JAN2008 Availability: No items available. Request article Add to cart (remove)
	26.	No cover image available Preference of consumers towards life Insurance Policies vis-��-vis other investment Instruments at Ba Sudarshan Seshanna by SHARMA, RASHMI REKHA Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)
	27.	No cover image available Conducting a study in determining the Attitude and buying perception of consumers towards computer b Prof Shamik Shome by RANA, AMIT SINGH Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)
	28.	No cover image available impact of social media on consumers'' automobile purchase decision in the city of Bangalore Prof Rahul Gupta Choudhury by PREETHAM K, AMRUTHA Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)
	29.	No cover image available Factors that drive consumers from avoidance to acceptance of advertisements on social networking sit Prof Shamik Shome by SIDDAPUR, KIRTI M Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)
	30.	No cover image available Effects of 3G in mobile advertisement with context to marketers and consumers in India Prof MihirDas by NARULA, MOHIT Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)
	31.	No cover image available Impact of gender on consumers'' perception towards luxury brands Prof Rajasekhar by KRISHNA, NISHA Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)
	32.	No cover image available What do consumers want from an Ecotourism website ProfM.V. Narasimhan by MAHAJAN, NISHANT Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)
	33.	No cover image available study on price performance analysis of major players of Laptop & its impact on purchasing decision o Dr. Sathyapriya by RATHI, POONAM Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)
	34.	No cover image available Email marketing & its impact on consumers Dr. Madhumita by MEHRMOTRA, RICHA Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)
	35.	No cover image available effect of brand image of a new high technological and high involvement product on the consumers buyi Prof Ray Titus by ROY, SATAM Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)
	36.	No cover image available Does celebrity endorsement influence consumers purchasing decisions? Prof Rajasekhar by SHARMA, SONAM Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)
	37.	No cover image available Factors affecting the buying behavior of consumers in the Hypermarkets Prof Shamik Shome by SAR, SUDIPTA Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)
	38.	No cover image available Organic products in India:Actually demanded by consumers or pushed by Marketers? Dr. Sathyapriya by AGARWAL, SWATI Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)
	39.	No cover image available study of consumers buying pattern of cosmetics products in semi-urban and rural areas Prof Rahul Gupta Choudhury by SINGH, VIJAY PAL Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)
	40.	No cover image available Impact of organized retailing on target consumers and their purchase behaviour Prof Rajasekhar by KOTADIA, VIPUL Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)

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