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481.
International Marketing by
Edition: 13
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw Hill , 2007
Availability: Items available for loan: Alliance School of Business (2)Call number: 658.049 CAT, ...
482.
Marketing Research An application orientation by
Edition: 5
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Pearson Education , 2009
Availability: Items available for loan: Alliance School of Business (2)Call number: 658.83 MAL, ...
483.
Marketing Management by
Edition: 11
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Pearson Education , 2003
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 KOT.
484.
Business marketing management B2B by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Australia : Thomson South-Western , 2007
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.804 HUT.
485.
Marketing management by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Sultan Chand & Sons , 2002
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 GUP.
486.
Business Marketing Text and Cases by
Edition: 3
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw Hill , 2010
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.804 HAV.
487.
Global Marketing by
Edition: 14
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Pearson Education , 2005
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.84 KEE.
488.
Internet Marketing : Strategy Implementation and Practice by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Pearson Education , 2006
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.872 CHA.
489.
Rural Marketing Book by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Pearson Education , 2010
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8091734 KAS.
490.
Business Marketing Management : B2B by
Edition: 9
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Australia : Cengage Learning , 2007
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.804 HUT.
491.
Advertising and Promotion : An Integrated Marketing Communications Perspective by
Edition: 7
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Tata McGraw Hill , 2007
Availability: Items available for loan: Alliance School of Business (1)Call number: 659.1 BEL.
492.
Global Marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Pearson , 2005
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.84 KEE.
493.
Marketing of High-technology products and innovations by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Pearson , 2005
Availability: Items available for loan: Alliance School of Business (3)Call number: 620.00688 MOH, ...
494.
Services Marketing : People, Technology, Strategy by
Edition: 6
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Pearson , 2010
Availability: Items available for loan: Alliance School of Business (3)Call number: 658.805 LOV, ...
495.
Case Study Solutions Marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Mcmillian India(p) Ltd., Delhi , 2004
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 KAU.
496.
Marketing Management Test and Cases by
Edition: 2
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi : Excel Books , 2004
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 PAN.
497.
Dettol - Marketing Research for Understanding Consumer Evaluations of Brand Extensions by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ahmedabad : Indian Institute of Management Ahmedabad , 2007
Availability: Items available for loan: Alliance School of Business (2).
498.
Introduction to Marketing Process: In class Exercise by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ahmedabad : Indian Institute of Management Ahmedabad , 2008
Availability: Items available for loan: Alliance School of Business (3).
499.
Barack Obama''s Integrated Marketing Communications Strategy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hyderabad : ICFAI Center for Management Research , 2009
Availability: Items available for loan: Alliance School of Business (2).
500.
Case Studies on Covert Marketing Strategies by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hyderabad : ICFAI Books , 2008
Availability: Items available for loan: Alliance School of Business (1)Call number: 658.802 GOP.
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