Results of search for 'ccl=(su:{ Marketing: })' › Alliance University catalog

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	541.	Marketing Management comprehensive text,best practices and corporate insights by KUMAR ARUN MEENAKSHI N Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Vikas Publications , 2006 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 KUM. Place hold Request article Add to cart (remove)
	542.	Essentials of Marketing by LAMB, CHARLES W HAIR, JOSEPH F and MCDANIEL, CARL Edition: 4 Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Australia : Thomson South-Western , 2006 Availability: Items available for loan: Alliance School of Business (2)Call number: 658.8 LAM, ... Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 LAM. Place hold Request article Add to cart (remove)
	543.	Marketing Management by KOTLER PHILIP KELLER KEVIN LANE Edition: Eleventh Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Delhi : Pearson Education Asia , 2006 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 KOT. Request article Add to cart (remove)
	544.	Services Marketing Integrating customer focus across the firm by ZEITHAML, VALARIE A BITNER, MARY JO Edition: 3 Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Tata McGraw Hill , 2003 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 ZEI. Request article Add to cart (remove)
	545.	Services Marketing People, Technology and strategy by LOVELOCK, CHRISTOPHER CHATTERJEE, JAYANTA WIRTZ, JOCHEN Edition: 5 Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Delhi : Pearson Education Asia , 2004 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 LOV. Request article Add to cart (remove)
	546.	Marketing Research Applied orientation by MALHOTRA, NARESH K Edition: 5 Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Prentice Hall of India , 2006 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.83 MAL. Request article Add to cart (remove)
	547.	Marketing Management Planning, implementation and control by RAMASWAMY, V S NAMAKUMARI S Edition: 3 Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Delhi : Macmillan Busines Books , 2002 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 RAM. Request article Add to cart (remove)
	548.	No cover image available Sales and distribution management Text and cases by HAVALDAR, K KRISHNA and CAVALE, VASANT M Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Tata McGraw Hill , 2007 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.81 HAV. Request article Add to cart (remove)
	549.	Principles of Marketing by KOTLER, PHILIP ARMSTRONG, GARY Edition: 11 Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Delhi : Pearson Prentice Hall , 2008 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 KOT. Request article Add to cart (remove)
	550.	Marketing Planning and Strategy by JAIN, SUBHASH C Edition: 7 Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Delhi : Thomson , 2007 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8 JAI. Place hold Request article Add to cart (remove)
	551.	Consumer Behavior Building marketing strategy by HAWKINS, DEL I BEST, ROGER J CONEY, KENNETH A MOOKERJEE, AMIT Edition: 9 Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Tata McGraw Hill , 2004 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.8342 HAW. Place hold Request article Add to cart (remove)
	552.	Services Marketing by APTE, GOVIND Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: New Delhi : Oxford University Press , 2004 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.805 APT. Request article Add to cart (remove)
	553.	Marketing in the Public Sector Roadmap for improved performance by KOTLER, PHILIP LEE, NANCEE Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Delhi : Pearson Education Asia , 2007 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8 KOT. Request article Add to cart (remove)
	554.	International Marketing by CZINKOTA, MICHAEL R RONKAINEN, IIKKA A Edition: 8 Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Australia : Thomson South-Western , 2007 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 CZI. Request article Add to cart (remove)
	555.	Human Resource Management by SNELL, SCOTT BOHLANDER, GEORGE Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Delhi : Thomson , 2007 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.3 SNE. Request article Add to cart (remove)
	556.	Marketing Strategy by FERRELL, O C HARTLINE, MICHAEL D Edition: 3 Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Australia : Thomson South-Western , 2005 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.802 FER. Request article Add to cart (remove)
	557.	Effective Project Management by CLEMENTS, JAMES P GIDO, JACK Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Australia : Thomson South-Western , 2006 Availability: Items available for loan: Alliance School of Business (1)Call number: 658.404 CLE. Place hold Request article Add to cart (remove)
	558.	Rural Marketing Book by KASHYAP, PRADEEP RAUT, SIDDHARTHA Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Delhi : BIztantra , 2007 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.8091734 KAS. Request article Add to cart (remove)
	559.	Business Marketing Management B2B by HUTT, MICHAEL D SPEH, THOMAS W Edition: 9 Material type: Text; Format: print ; Literary form: Not fiction Language: English Publication details: Australia : Cengage Learning , 2007 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.804 HUT. Request article Add to cart (remove)
	560.	Global Marketing by KEEGAN, WARREN J GREEN, MARK C Edition: 4 Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Pearson , 2005 Availability: Items available for reference: Alliance School of Business: Not for loan (1)Call number: 658.84 KEE. Request article Add to cart (remove)

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