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	1.	No cover image available Effectiveness of Women featured advertisements for Brand recall by NAYAR, RISHUBH Material type: Text; Format: print ; Literary form: Not fiction Publication details: Bangalore : Alliance Business School , 2005 Availability: No items available. Request article Add to cart (remove)
	2.	No cover image available Measuring the Effect of Alcohal Advertisements on the consumption patterns amongst youth by PATIL, VINEET Material type: Text; Format: print ; Literary form: Not fiction Publication details: Bangalore : Alliance Business School , 2005 Availability: No items available. Request article Add to cart (remove)
	3.	No cover image available Store Atmospherics, Retail Buying and effect of advertisements on the brand flying machine -an empir by POOJA, M Material type: Text; Format: print ; Literary form: Not fiction Publication details: Bangalore : Alliance Business School , 2006 Availability: No items available. Request article Add to cart (remove)
	4.	No cover image available Analyzing the response, recall & effectiveness of pop-ups & banner advertisements in On-line Promoti by MALHOTRA, GEETIKA Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , Availability: No items available. Request article Add to cart (remove)
	5.	No cover image available Measuring the impact of advertisements on consumer attitude & behavior - study through snacks & heal by TAYAL, SIMRAN Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , Availability: No items available. Request article Add to cart (remove)
	6.	No cover image available Impact of using children in advertisements on brand ( a consumer''s perspective) by MURTHY, KAILASH A Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , JAN2008 Availability: No items available. Request article Add to cart (remove)
	7.	No cover image available Factors that drive consumers from avoidance to acceptance of advertisements on social networking sit Prof Shamik Shome by SIDDAPUR, KIRTI M Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)
	8.	No cover image available To measure the effectiveness of emotinal appeal in advertisements in Telecom Industry Dr. Sathyapriya by CHATTOPADHYAY, MALABIKA Material type: Text; Format: print ; Literary form: Not fiction Publication details: : Alliance Business School , 2008-10 Availability: No items available. Request article Add to cart (remove)